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The Faceless Brand

How to Market Without Putting Yourself On Screen

The guide you just requested tells you what not to build on. This is the method: 108 pages across eight chapters, in the order the decisions actually have to be made, from which of four exposure levels you are choosing through to the revenue routes and the exact point where each one stops. It ships with the worksheets the book asks you to fill in, which is the part a book on its own cannot do.

• The book  108 pages, 24 subchapters, one task per subchapter
• Workbook  10 fill-in sheets, print and fillable, US Letter and A4
• Tracker  a spreadsheet that counts your progress and totals your tool spend
• Checklist  46 items, each with a line stating what finished looks like
• Mindmap  the whole method on one page, as PDF and SVG
• Resources  93 tools and primary sources, every link checked
• How This Book Was Made  a 10-page record of how it was built, AI use included